(This post is my first joint piece between LYEATT and Engedi Artistry. In this post, I'll be covering why Diet Coke needs to rethink its branding, and in the other post, I actually redesign Diet Coke's logo using the ideas discussed here. Check out that post at this link .) If you're like me, you're probably a big fan of Coke's products. I am not really a coffee drinker, so if you see me with a cup of anything in the morning, it's most likely a cup of pop. As you all know, I lost 100 pounds between January 2015 and March 2016. Prior to that, I was a big fan of Mountain Dew and regular Coca-Cola. In my attempt to be healthy, I cut out all regular pop and switched to diet. Not being all that big a fan of Diet Mountain Dew, I mostly stuck with Diet Coke and Coke Zero. (Side note: I know there are tons of studies saying that diet colas are bad in their own right, but I'll be honest: they seriously helped me to lose weight and maintain my weight loss. I...